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Marketing Management
Publication details: Kanpur; Sahitya Sagar 2016 Edition: 1Description: 248 p; HBISBN: 9789382234258Subject(s): introduction to Marketing,organisational market and buying behaviour,market segmentation and marketing mix,products concepts,product planning,channels of distribution,promotion decisions,advertising,services marketing,executing the marketing planDDC classification: 658.84/PAW/Mar Online resources: Click here to access online| Item type | Home library | Collection | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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The C.E.S. College of Arts and Commerce Management | Commerce - Management Marketing | 658.84/PAW/Mar (Browse shelf(Opens below)) | 01 | Available | 0008038 |
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| 658.84/NAI/Mar Marketing Research | 658.84/NAI/Mar Marketing Strategies for Emerging Markets. | 658.84/NAN/Unl Unleashing India On World Markets | 658.84/PAW/Mar Marketing Management | 658.84/SAR/Mar Marketing Management | 658.84/UPR/Mar Marketing Management | 658.844/AHM/Exp Export Marketing |
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