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Modern Retail Management Principles and Techniques
Publication details: New Delhi ; REGAL PUBLICATIONS ; 2007 Edition: 1stDescription: 480 pISBN: 8189915290Subject(s): retail management an overview, classification of retailers,consumer buying behaviour,retail market segmentation,retail locations store planning design and layout,financial strategy of operations management, retail channels information systems and research,product and merchandise management,retail pricing, managing human resources,retail communication and promotion,customer service and relationship marketing,globalisation and future trends of retailingDDC classification: 658.87/JAI/Mod| Item type | Home library | Collection | Call number | Materials specified | Status | Date due | Barcode |
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The C.E.S. College of Arts and Commerce Management | Commerce - Management | 658.87/JAI/Mod (Browse shelf(Opens below)) | Available | 0004840 |
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| 658.84 2 ENG/Con Consumer Behaviour | 658.84/DEV/Sa E-Sales | 658.84/RAO/Str Strategic Management : Text and Cases | 658.87/JAI/Mod Modern Retail Management Principles and Techniques | 658.87/NEW/Ret Retailing Environment & Operations | 658?CAR/Win How to Win Friends & Influence People | 904.5/MUR/Dis Disaster Management |
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