Image from Amazon.com
Marketing Management
Language: English Publication details: Chennai Pearson India Eeducation Services Pvt. Ltd. 2022 Edition: 6Description: xxxiii, 596pISBN: 9789356062665Subject(s): General managementDDC classification: 658.8
Contents:
1. Fundamentals of Marketing Management
2. Understanding the Market
3. Developing a Viable Market Strategy
4. Designing Value
5. Communicating Value
6. Delivering Value
7. Managing Growth
| Item type | Home library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
Sateri Pissani Education Society's Shri Gopal Gaonkar Memorial College Goa Multi - Faculty College, Dayanandnagar, Dharbandora SPE-Department of Business Administration | SPE-Business Administration | 658.8 KOT/Mar (Browse shelf(Opens below)) | Available | SPE-4073 |
1. Fundamentals of Marketing Management
2. Understanding the Market
3. Developing a Viable Market Strategy
4. Designing Value
5. Communicating Value
6. Delivering Value
7. Managing Growth
There are no comments on this title.