Strategic Brand Management: Building measuring and managing brand equity 5th ed.

By: Keller, Kevin Lane Contributor(s): Swaminathan, Vanitha Publication details: Noida; Pearson: 2020. Edition: 5th edDescription: xxx,642pISBN: 978-93-539-4613-5Subject(s): Brand Management; Strategic; Building; Brand EquityDDC classification: 658.827 KEL/Str

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Holdings
Item type	Home library	Collection	Call number	Materials specified	Status	Date due	Barcode
Books	Fr. Agnel college of Arts & Commerce, Pillar FAC-GENERAL STACK	FAC-MANAGEMENT	658.827 KEL/Str (Browse shelf(Opens below))		Available		FAC-19851

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