The IUP Journal of Brand Management (Record no. 986909)

MARC details
000 -LEADER
fixed length control field 00341nam a22001217a 4500
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
ISSN 0972-9097
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number BRM
245 ## - TITLE STATEMENT
Title The IUP Journal of Brand Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Hyderabad
Name of publisher IUP Publications
Year of publication 2022
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Management
-- Brand Management
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://iupindia.in/Brand_Management.asp
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Journal1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Price effective from Koha item type Public note Copy number
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 01.02.2023 IUP Publications 658 BRA RCA-JOU-BM194 03.02.2023 Journal1 Vol.19; No. 4; Branding; Brand Portfolio Management; App-User Satisfaction; Smart Clothing  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 15.06.2023 IUP Publications 658 BRA RCA-JOU-BM201 15.06.2023 Journal1 Vo. 20; No. 1; Employer Branding; Digital Luxury Branding; Brand Attribute of smartphones; Customer Based Brand Equity  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 12.08.2023 The IUP Publications 658 BRA RCA-JOU-BM202 16.08.2023 Journal1 Vol. 20; No.2; June 2023; Quantifying Luxuriousness Q Sort Approach; Social Media Marketing in Long term Customer Retention; Digital Branding Through Delivery; American versus French Brand Identity  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 11.03.2024 IUP Publications 658 BRA RCA-JOU-BRM204 11.03.2024 Journal1 Vol. 20; No. 04; December 2023; Brand Equity; Secondhand Luxury Consumption; Restaurant Brand; Consumer Behavior; Gender Marketing  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journalism 10.05.2024 IUP Publications 658 BRA RCA-JOU-BRM211 10.05.2024 Journal1 Vol. 21; No. 01; March 2024; Private Label Familiarity; Consumer Purchase Intention; Apparels; Event Marketing; Key Communicator; Brand Strategies; Bio-Materials  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 27.08.2024 IUP Publications 658 BRM RCA-JOU-BRM212 27.08.2024 Journal1 Vol. 21; No. 02; June 2024; eWOM; Brand Image; Brand Awarenessl Purchase Intention; Purpose-Driven Branding; Electric Vehicle Market 21(2)

Powered by Koha