E-Commerce: Business. Technology. Society (Record no. 1095173)

MARC details
000 -LEADER
fixed length control field 01938nam a22001937a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789356060647
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number LAU-TRA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Laudon, Kenneth C.
245 ## - TITLE STATEMENT
Title E-Commerce: Business. Technology. Society
250 ## - EDITION STATEMENT
Edition statement 17
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Uttar Pradesh
Name of publisher Pearson India Education Services Pvt. Ltd.
Year of publication 2023
300 ## - PHYSICAL DESCRIPTION
Number of Pages 910p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 1. Introduction to E-commerce<br/>2. Technology Infrastructure for E-commerce<br/>3. Business Concepts and Social Issues<br/>4. E-commerce in Action<br/> Index
520 ## - SUMMARY, ETC.
Summary, etc The most up-to-date, comprehensive overview of e-commerce today Lively and fun to read, E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook®, Google®, Twitter®, Amazon®, Pinterest®, eBay®, Uber®, WhatsApp®, and Snapchat® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire16th edition has been updated through October 2020 and includes up-to-date coverage of privacy and piracy, government surveillance, cyberwar, fintech, social local-mobile marketing, internet sales taxes, and intellectual property.<br/><br/>Features<br/><br/>•Students learn about the three major driving forces behind e-commerce-- business development and strategy, technological innovations, and social controversies and impacts -- and how they relate to chapter concepts.<br/><br/>•UPDATED-- Opening, closing, Insight On, and other extensive cases throughout the text are all new or updated in this edition. The cases place coverage in the context of actual e-commerce businesses.<br/><br/>•NEW – The impact of the Covid-19 pandemic on e-commerce is reflected throughout.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term General management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Traver, Carol Guercio
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Price effective from Koha item type
        SPE-Commerce Sateri Pissani Education Society's Shri Gopal Gaonkar Memorial College Goa Multi - Faculty College, Dayanandnagar, Dharbandora Sateri Pissani Education Society's Shri Gopal Gaonkar Memorial College Goa Multi - Faculty College, Dayanandnagar, Dharbandora SPE-Department of Commerce 09.03.2024 BOOKMATE 658.872 LAU-TRA SPE-4176 25.04.2024 Books

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