000 00279nam a2200109Ia 4500
008 230130s2011 xx 000 0 und d
041 _aeng
082 _a658.83
100 _aAaker, D.A.
_91498523
245 _aMarketing Research
260 _aNew Delhi
_bWiley India (P) Ltd.
_c2011
999 _c981190
_d981190