000 | 00355nam a2200109Ia 4500 | ||
---|---|---|---|
008 | 230130s2005 xx 000 0 und d | ||
041 | _aeng | ||
082 | _a658.8 | ||
100 |
_aBelch, G. E. _91491661 |
||
245 | _aAdvertising & promotion: An intergrated marketing communications perspective | ||
260 |
_aDelhi _bTata Mcgraw- Hill Publishing Company Ltd., _c2005 |
||
999 |
_c974310 _d974310 |