000 | 00416nam a22001457a 4500 | ||
---|---|---|---|
022 | _a0973-8703 | ||
082 |
_a658.8 _bIJM |
||
100 |
_aGilani, S. _91615241 |
||
245 | _aIndian Journal of Marketing | ||
260 |
_aNew Delhi _bAssociated Management Consultants _c2023 |
||
490 | _aVol 53 onwards | ||
650 |
_aMarketing _vManagement _zIndia _91615242 |
||
856 | _uhttps://indianjournalofmarketing.com/ | ||
942 | _cJOU | ||
999 |
_c948767 _d948767 |