| 000 | 00430nam a2200157Ia 4500 | ||
|---|---|---|---|
| 020 | _a0333 93152 1 | ||
| 041 | _aEng | ||
| 082 | _a658.8 Sto-Dir | ||
| 100 |
_aStone, Merlin _91697895 |
||
| 245 |
_aDirect Hit (1st Ed.) _bWinning direct marketing campaigns |
||
| 250 | _a1st Ed. | ||
| 260 |
_aDelhi: _bMacmillan India Ltd; _c1998. |
||
| 300 | _a316p. | ||
| 650 |
_aMarketing management, direct marketing _91697896 |
||
| 942 | _cBK | ||
| 999 |
_c598986 _d598986 |
||