000 | 00338nam a2200121Ia 4500 | ||
---|---|---|---|
008 | 220425s1978 xx 000 0 und d | ||
082 |
_a659.1 _bDIR/ADV |
||
100 |
_aDirksen, Charles J. _9586938 |
||
245 | _aAdvertising Principles, Problems and Cases | ||
250 | _a1st ed. | ||
260 |
_aBombay _bTaraporevala Sons _c1978 |
||
300 | _a690p. | ||
999 |
_c412239 _d412239 |