| 000 | 00631nam a2200193Ia 4500 | ||
|---|---|---|---|
| 999 |
_c15 _d15 |
||
| 020 | _a007099658X | ||
| 082 | _a659.1 WRI/Adv | ||
| 100 |
_aWrite, John S. _9736 |
||
| 245 | _aAdvertising | ||
| 250 | _a5th | ||
| 260 | _aDelhi | ||
| 260 | _bTATA McGRAW-HILL PUBLISHING COMPANY LTD. | ||
| 260 | _c1986 | ||
| 300 | _a545 p; | ||
| 650 |
_aAdvertising advertising role in society,advertising role in the world of business,advertising media,advertising messages,planning and managing the advertising campaign,advertising and the future _95256 |
||
| 700 |
_aWinter, Willis L. _9737 |
||
| 700 |
_aZeigler, Sherilyn K. _9738 |
||
| 942 | _cBK | ||