000 00742nam a22002057a 4500
003 OSt
005 20240222123024.0
008 240222b |||||||| |||| 00| 0 eng d
020 _a9788195609369
040 _bEng
_c00
082 _a769
_bKAR/BUS
100 _aKarnik, Vinit
_91679971
245 _aBusiness of sports:
_bthe winning formula for success
260 _aMumbai
_bHarsha Bhatkal
_c2022
300 _a283p.
505 _aIntroduction to marketing and sports marketing -- Marketing in a sporting environment -- Market segmentation, targeting and positioning -- Strategic planning concepts and sporting applications -- The marketing plan
648 _aBusiness
_91679972
650 _aSports
_91679973
942 _2ddc
_cBK
999 _c1089777
_d1089777