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The Advertising and Promotion Challenge

by Lodish, Leonard M.

Edition: 1st Publication details: New York ; OXFORD UNIVERSITY PRESS ; 1986Availability: Items available for loan: The C.E.S. College of Arts and Commerce (1)Location, call number: Advertising 659.1 LOD/Adv.

The advertising and promotion challenge

by Lodish, Leonard M.

Language: English Publication details: Oxford Oxford University Press 1988Availability: Items available for loan: G.V.M's Gopal Govind Poy Raitucar College of Commerce & Economics, Farmagudi, Ponda (1)Location, call number: 659.1.

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