TY  - BOOK
AU  - Zikmund, William G.
AU  - Babin, Barry J.
AU  - Carr, Jon C.
AU  - Mitch Griffin
TI  - Business Research Methods
SN  - 9789353503260
U1  - 658.403072 
PY  - 2021///
CY  - New Delhi
PB  - Cengage Learning India Pvt. Ltd.
KW  - Executive management
KW  - Research
ER  -