Akker, David A <br/><br/>
Marketing research 

 - 7 Ed. 
 - New Delhi  Wiley India Pvt. Ltd.  2005 
 - 751p. 
<br/><br/><label>ISBN: </label>812650806x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / AAK/MAR