wiechmann, jack g. <br/><br/>
NTC s dictionary of advertising   

 - 2 
 - usa   ntc publishing group  1998 
 - 222p 
<br/><br/> Available 
<br/><br/><label>ISBN: </label>81 7649 004 0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>advertising-dictionary
<br/><br/><label>Dewey Class. No.: </label>659.103 wie-adv