Buell, Victor P. <br/><br/>
Handbook Of Modern Marketing (2nd Ed.)  

 - 2nd Ed. 
 - New York:   Mc Graw-Hill Book Company;  1986. 
 - 107.13+19p. 
<br/><br/> Available 
<br/><br/><label>ISBN: </label>0 07 008854 3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Handbook-Modern Marketing, Ready Reference
<br/><br/><label>Dewey Class. No.: </label>658.8 BUE