TY  - BOOK
AU  - LOVELOCK CHRISTOPHER,  WIRTZ JOCHEN AND CHATTERJEE JAYANT
TI  - SERVICES MARKETING:PEOPLE,  TECHNOLOGY,  STRATEGY ED. 7TH 
U1  - 658.8 LOV/SER 
PY  - 2011///
CY  - DELHI
PB  -  PEARSON
ER  -