TY  - BOOK
AU  - ZEITHAML,  VALARIES A. & OTHERS
TI  - SERVICES MARKETING,  INTERGRATING CUSTOMER FOCUS ACROSS THE FIRM ED 4TH 
U1  - 658.8 ZEI/SER 
PY  - 2009///
CY  - N.DELHI
PB  -  TMH
ER  -