TY  - BOOK
AU  - Stern, Louis W
AU  - Coughlan, Anne T.
AU  - El-Ansary, Adel I.
TI  - Marketing channels
U1  - 658.8/STE 
PY  - 1996///
CY  - New Delhi
PB  - Prentice Hall of India Pvt.Ltd
KW  - COMMERCE
ER  -