Nargundkar , Rajendra. <br/><br/>
Services marketing 

 - 3rd Ed. 
 - New Delhi  Tata McGraw-Hill Publishing Company Limited  2011 
<br/><br/><label>ISBN: </label>978-0-07-068212-2 
<br/><br/><label>Dewey Class. No.: </label>658.8 NAR/SER