Bowersox, Donald J. <br/><br/>
Strategic Marketing Channel Management 

 - 1st ed. 
 - New Delhi  Tata McGraw-Hill Publishing Company Limited  2004 
 - 488p. 
<br/><br/><label>ISBN: </label>70586691 
<br/><br/><label>Dewey Class. No.: </label>658.84  / BOW/STR