moorthi, y l r <br/><br/>
brand management     the indian context 

 - 2 
 - new delhi   vikas publishing house pvt ltd  2007 
 - 171 p; 23 cmsp 
<br/><br/><label>ISBN: </label>81-259-1427-7 
<br/><br/><label>Dewey Class. No.: </label>658.802  / moo/bra