varshney, r.l <br/><br/>
marketing management     a indian perspective 

 - 1 
 - new delhi   sultan chand & sons  2000 
 - 728p; 23cmsp 
<br/><br/><label>ISBN: </label>81-7014-542-2 
<br/><br/><label>Dewey Class. No.: </label>658.8  / var/gup