TY  - BOOK
AU  - Malhotra, Naresh K.
TI  - Essentials of Marketing Research: A Handbook on Orientation
SN  - 9789332571198
U1  - 658.83 
PY  - 2019///
CY  - Tamil Nadu
PB  - Pearson India Education Services Pvt Ltd
KW  - Marketing
KW  - Marketing Research
ER  -