Evans, Joel R <br/><br/>
Marketing 

 - 4 . Ed. 
 - New York  Macmillan Publishing Company  1990 
 - 780p. 
<br/><br/><label>ISBN: </label>23344016 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / EVA.BER