Srinivasan, R <br/><br/>
Case studies in marketing 

 - 5 Ed. 
 - New Delhi  PHI Learning Private Limited  2014 
 - 368p. 
<br/><br/><label>ISBN: </label>9788120346062 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / SRI/CAS