Valarie A Zeithaml <br/><br/>
Services Marketing: Integrating Customer Focus Across the Firm 

 - 6 Ed. 
 - New Delhi  McGraw Hill Education (India)  2014 
 - xxxii,711p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / ZEI/SER