Jauhari, Vinnie  Dutta, Kirti <br/><br/>
Services Marketing  Text and Cases 

 - 2nd ed. 
 - New Delhi  Oxford University Press  2023 
 - 578p 
<br/><br/> Services Marketing has been specially designed to meet the requirements of postgraduate students of management. 
<br/><br/><br/>Eng 
<br/><br/><label>ISBN: </label>9780199456161 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8/JAU