TY  - BOOK
AU  - Mathusr, S.B
AU  - Bokephode, Sudhakar
TI  - Indian Business Case Studies: : Vol-VI
SN  - 9780192869425
U1  - 658.0954/MAT/Ind 
PY  - 2022///
CY  - United Kingdom
PB  - Oxford University Press
KW  - Business Case Studies
N1  - Book Purchased Under BBA(FS) Funds @ 895/- with bill no: HO/IN/933,dtd: 25/01/2025
; able of Contents

1. An Opaque Window
2. Maruti's Lanka
3. When The Leader Trips
4. Making an Elephant Dance
5. the AGSA Effect
6. Impact of Demonetization and GST
7. Angel Tax and Why it Matters to Start Ups in India
8. Spot the Winner
9. The Big Push
10. For the Castle and the Cattle Class
11. Who Can Beat the Goliath?
12. The Power of Three
13. Beyond The Break-up
14. CEAT as We See It
15. Kelloggs in India
16. Vedanta Resources and Cairns Indis Merger
17. ITC at Cross Roads
18. Washing Linens to Cementing Structures
19. The Patanjali Effect
20. It's Not a Two Minute War
able of Contents

1. An Opaque Window
2. Maruti's Lanka
3. When The Leader Trips
4. Making an Elephant Dance
5. the AGSA Effect
6. Impact of Demonetization and GST
7. Angel Tax and Why it Matters to Start Ups in India
8. Spot the Winner
9. The Big Push
10. For the Castle and the Cattle Class
11. Who Can Beat the Goliath?
12. The Power of Three
13. Beyond The Break-up
14. CEAT as We See It
15. Kelloggs in India
16. Vedanta Resources and Cairns Indis Merger
17. ITC at Cross Roads
18. Washing Linens to Cementing Structures
19. The Patanjali Effect
20. It's Not a Two Minute War

N2  - It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management
ER  -