TY - BOOK AU - Mariarty, Sandra AU - Sandra Mariarty AU - Nancy Mitchell AU - Charles Wood AU - William Wells TI - Advertising & IMC: Principles and Practice SN - 9789390394937 U1 - 659.1 PY - 2023/// CY - Noida PB - Pearson India Education Services Pvt Ltd KW - Advertising & IMC N2 - Advertising & IMC ER -