TY  - BOOK
AU  - Moriarty, Sandra, Mitchell, Nancy, Wells, William D. and Wood, Charles
TI  - Advertising and IMC: Principles and Practice
SN  - 9789390394937
U1  - 659.1/MOR 
PY  - 2021///
CY  - UP
PB  - Pearson
KW  - commerce
ER  -