TY  - BOOK
AU  - Fred,David
TI  - Strategic management:concepts &cases (12th ed.)
SN  - 9789353062835
U1  - 658.401/FRE/Str 
PY  - 2018///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Strategic management
KW  - Commerce
KW  - Bachelor of Business Administration
ER  -