Grewal, Dhruv; Levy, Michael <br/><br/>
Marketing (4th ed.) 

 - New Delhi  McGraw Hill  2008 
 - 679p 
<br/><br/><br/>English 
<br/><br/><label>ISBN: </label>978-0-07-066711-2. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management--Bachelor of Business Administration--Commerce
<br/><br/><label>Dewey Class. No.: </label>658.8 GRE/Mar