TY - BOOK AU - Schiffman, Leon. G & Kanuk, Leslie Lazar TI - Consumer Behaviour (9th ed..) SN - 9788120330863 U1 - 658.83/SCH/Con PY - 2009/// CY - New Delhi PB - Prentice-Hall of India KW - Marketing research | Consumer behaviour KW - Commerce KW - Bachelor of Business Administration ER -