TY  - BOOK
AU  - Ahuja, B.N. & Chhabra S.S.
TI  - Advertising (5th ed.)
U1  - 070.3 Ahu/B 
PY  - 2003///
CY  - New Delhi
PB  - Surjeet Publication
KW  - Journalism  Advertising
KW  - Commerce
KW  - Bachelor of Business Administration
ER  -