TY - BOOK TI - Metamorphosis: A Journal of Management Research SN - 09726225 PY - 2023/// CY - Lucknow PB - Indian Institute of Management KW - Management N1 - Subscribed Under BBA(FS) Programme N2 - Metamorphosis- A Journal of Management Research, is a bi-annual, peer-reviewed international journal published by Indian Institute of Management, Lucknow and is dedicated to promoting the understanding of management among academics and practitioners through empirical investigation, theoretical analysis, and exchange of thoughts by rigor and relevance. Metamorphosis- A Journal of Management Research adheres to a rigorous double-blind reviewing policy in which the identity of both the reviewer and author are concealed from both parties ER -