Services marketing Integrating Customer Focus Across the firm

By: Zeithaml, Valarie AContributor(s): Bitner, Mary Jo | Gremler, Dwayne DLanguage: English Publication details: CHENNAI McGraw Hill Education (INDIA) Private Limited 2017 Edition: 6th EdDescription: 711pISBN: 9.78126E+12Subject(s): MANAGEMENTDDC classification: 658.8
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