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Contemporary advertising and integrated marketing communications

By: Arens, William F Contributor(s): Arens, Christian | Weigold, Michael F Language: English Publication details: New York McGraw Hill 2013 Edition: 14 EdDescription: 722pISBN: 71318389Subject(s): ADVERTISINGDDC classification: 659.1

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Holdings
Item type	Home library	Call number	Materials specified	Status	Date due	Barcode
Books	Murgaon Education Society College(MESC)	659ARE (Browse shelf(Opens below))		Available		MESC-30453
Books	Vidya Prabodhini College of Commerce, Education, Computer and Management, Vidya Nagar Porvorim	659.1 (Browse shelf(Opens below))		Available		VPC-5571

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