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Brand Management
Publication details: New Delhi, Bio-Green Books, 2023 Edition: 1st edDescription: 264 Pg PbISBN: 9789391187958Subject(s): Brand ManagementDDC classification: 658.827/ALI/Bra
Contents:
Contents:
1. Introduction
2. Managing the Brand
3. Significance of Brand
4. Measuring the Brand Value
| Item type | Home library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode |
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VVM's Shree Damodar College of Commerce & Economics Margao Reference | Reference | 658.827/ALI/Bra (Browse shelf(Opens below)) | Available | Book Purchased Under BCOM Funds @ Rs.2,500/- with bill no: 365, dtd:18/01/2024 | VVM-36261 |
Browsing VVM's Shree Damodar College of Commerce & Economics Margao shelves, Shelving location: Reference, Collection: Reference Close shelf browser (Hides shelf browser)
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| 658.7/CHA/Suc Successful Strategies in Supply Chain Management | 658.7/JOH/Ser Service Operations Management :Improving Service Delivery | 658.7/WAN/Sup Supply Chain Management : Issue in the New Era of Collaboration and Competition | 658.827/ALI/Bra Brand Management | 658.834/HAR/Cus Customer Innovation: Customer Centric Business Strategies | 658.834/PRA/Con Consumer Retention and Satisfaction in Business Management | 658.84/DOD/Art The Art of Digital Marketing: The Definitive Guide to Creating Strategic,Targeted and Measurable online Campaigns |
Book Purchased Under BCOm Funds @ Rs. 2,500/-with bill no: 365,dtd: 18/01/2024
Contents:
1. Introduction
2. Managing the Brand
3. Significance of Brand
4. Measuring the Brand Value
English
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