Image from Amazon.com
Marketing management
Publication details: Chennai Pearson 2023 Edition: 16th edDescription: 596pISBN: 9789356062665Subject(s): Marketing management | CommerceDDC classification: 658.8
Contents:
fundamentals of marketing management --
Understanding the market --
Developing a viable market strategy --
Designing value --
Comm8unicating value --
Delivering value --
Managing growth.
| Item type | Home library | Call number | Materials specified | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
Government College of Arts, Science & Commerce, Khandola, Marcela | 658.8 KOT/MAR (Browse shelf(Opens below)) | Paper | Available | GCA-28668 |
fundamentals of marketing management --
Understanding the market --
Developing a viable market strategy --
Designing value --
Comm8unicating value --
Delivering value --
Managing growth.
There are no comments on this title.