Bank Marketing
Publication details: Mumbai Himalaya 2011 Description: 379ISBN: 9789350245086DDC classification: 332.1 JHA-BAN Summary: THE FOUNDATION OF BANK MARKETING, BEHAVIOURAL PROFILE OF BANK CUSTOMERS, MARKET SEGMENTATION FOR BANKS, MARKETING INFORMATION SYSTEM FOR BANKS, MARKETING PLANNING FOR BANKS, MARKETING STRATEGY, MARKETING MIX FOR BANKS, PRODUCT STRATEGY, PROMOTION STRATEGY, PRICING STRATEGY, PLACE STRATEGY, STRATEGIC DECISIONS FOR EXPANDED Ps, E-BANKING, MARKETING INTERNATIONAL, SERVICES, FUTURE MARKETING| Item type | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode |
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Books
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S. Vs Sridora Caculo College of Commerce & Management Studies, khorlim, Mapusa | 332.1 JHA-BAN (Browse shelf(Opens below)) | 1 | Available | SVS-UM242 |
THE FOUNDATION OF BANK MARKETING, BEHAVIOURAL PROFILE OF BANK CUSTOMERS, MARKET SEGMENTATION FOR BANKS, MARKETING INFORMATION SYSTEM FOR BANKS, MARKETING PLANNING FOR BANKS, MARKETING STRATEGY, MARKETING MIX FOR BANKS, PRODUCT STRATEGY, PROMOTION STRATEGY, PRICING STRATEGY, PLACE STRATEGY, STRATEGIC DECISIONS FOR EXPANDED Ps, E-BANKING, MARKETING INTERNATIONAL, SERVICES, FUTURE MARKETING
English
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