Services marketing and Management
Publication details: New Delhi Response books 2007 Description: 215ISBN: 817829334XDDC classification: 658.8 GIL-SER Summary: Underpinning Concepts of Services Marketing Management, Evaluation and Measurement of Services, Services Marketing in Specific Contexts, Organizational Influences on Services Management, Management Styles and Emphasis for Services Marketing, Internal Marketing in Service Organizations, Management Competencies for Services Marketing, Contemporary Issues in Services Marketing, Services Marketing Management What does, Index| Item type | Home library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
S. Vs Sridora Caculo College of Commerce & Management Studies, khorlim, Mapusa | 658.8 GIL-SER (Browse shelf(Opens below)) | 1 | Available | SVS-UM227 |
Underpinning Concepts of Services Marketing Management, Evaluation and Measurement of Services, Services Marketing in Specific Contexts, Organizational Influences on Services Management, Management Styles and Emphasis for Services Marketing, Internal Marketing in Service Organizations, Management Competencies for Services Marketing, Contemporary Issues in Services Marketing, Services Marketing Management What does, Index
English
There are no comments on this title.