Normal view
MARC view
Entry Personal Name
001 - CONTROL NUMBER
- control field: 218263
003 - CONTROL NUMBER IDENTIFIER
- control field: OSt
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20220324054518.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 220324|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: OSt
- Transcribing agency: OSt
100 ## - HEADING--PERSONAL NAME
- Personal name: KOTLER PHILIP,KELLER KEVIN LANE& KOSHY ABRAHAM
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (OSt)223312: KOTLER PHILIP,KELLER KEVIN LANE& KOSHY ABRAHAM, MARKETING MANAGEMENT, 2013