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Marketing Management (Record no. 986924)

MARC details
000 -LEADER
fixed length control field	00459nam a22001817a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9789356062665
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	KOT/KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip
245 ## - TITLE STATEMENT
Title	Marketing Management
250 ## - EDITION STATEMENT
Edition statement	6th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication	U.P.
Name of publisher	Pearson
Year of publication	2022
300 ## - PHYSICAL DESCRIPTION
Number of Pages	596
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Keller, Kevin Lane
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Chernev, Alexander
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Sheth, Jagdish N.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Shainesh, G.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Cost, normal purchase price	Full call number	Accession Number	Price effective from	Koha item type
				Rosary College of Arts & Commerce, Navelim.	Rosary College of Arts & Commerce, Navelim.	11.01.2023	Bookmate	1050.00	658.8 KOT/KEL	RCA-BB-3984	03.02.2023	Books