Indian Journal of Marketing (Record no. 948767)

MARC details
000 -LEADER
fixed length control field 00416nam a22001457a 4500
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
ISSN 0973-8703
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number IJM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gilani, S.
245 ## - TITLE STATEMENT
Title Indian Journal of Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication New Delhi
Name of publisher Associated Management Consultants
Year of publication 2023
490 ## - SERIES STATEMENT
Series statement Vol 53 onwards
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing
Form subdivision Management
Geographic subdivision India
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://indianjournalofmarketing.com/
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Journal1
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Price effective from Koha item type Public note
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 19.01.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM531 19.01.2023 Journal1 Vol. 53; No. 1; Consumer Brand Relationships; Food Delivery; Hotel Service Booking; Organization Branding Post Covid
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 14.02.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM532 14.02.2023 Journal1 Vol. 53: No. 2: Feb 2023: Menstrual Tracking App; Sales Promotion and Impulsive Buying; Retail Service Quality and Customer Reaction
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 17.03.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM533 25.03.2023 Journal1 Vol.53; No. 3; Sucess Factors in FMCG; AI in Banking Industry; Impact of Marketing Offering on Consumer Behaviour; Marketing with Metaverse
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 15.04.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM534 15.04.2023 Journal1 Vol.53; No. 4: Apr 2023; Service Robots and Consumer Citizenship Behaviour; Mind Mapping of Consumers; Influence of Social Media on Tourist Destination Selection UTAUT Model; Impulse Buying
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 07.06.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM535 07.06.2023 Journal1 Vol. 53; No.5; May 2023; Mobile Learning Apps; Indian Political Cartoons; Compassion Buying Behaviour; Green Marketing Strategy by Indian Political Parties
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 13.06.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM536 13.06.2023 Journal1 Vol. 53; No. 6; June 2023; Consumer Attitude Electric Vehicles; Social Media influence on Post Purchase Dissonance; Ethnic Communities and Communication Media; Branding Sustainable Rural Destinations
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 13.07.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM537 13.07.2023 Journal1 Vol. 53; No.7; Mobile In-App Price Promotions in Food Delivery Apps; Attitude and Online Purchase; Middle Income Economies and Customer Loyalty
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 12.08.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM538 14.08.2023 Journal1 Vol. 53; No.8; August 2023; NFT MArketplace; Quasi-experimental studies on Consumer Behaviour in Sustainability Domain; Consumer buying Behaviour towards sustainability labeled Food Products; Beacon Technology
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 23.09.2023 Associated Management Consultants 658.8 IJM RCA-JOU-IM539 23.09.2023 Journal1 Vol. 53; No.9; Sept 2023; Air Passengers' Compliance with Aviation Health and Safety Guidelines; Social Media Influencers and Customers' intention to Buy; Factors behind adoption of electric cars; Challenges of Fast Food Industry
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim.   14.11.2023   658.8 IJM RCA-JOU-IM5311 14.11.2023 Journal1  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim.   14.11.2023   658.8 IJM RCA-JOU-IM5310 14.11.2023 Journal1  
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 06.01.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM5312 06.01.2024 Journal1 Volume 53, issue 12, December 2023
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim.   20.01.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM541 20.01.2024 Journal1 Volume 54, issue 1, January 2024
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 09.03.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM542 11.03.2024 Journal1 Vol. 54; No. 02; February 2024; Supervised Learning about Brand Loyalty; Social Welfare; Greenwashing; Green Brand Associations; Chatbot Service Quality; Indian Banking Customer Perceptions; Customer Satisfaction and Value
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 13.03.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM543 15.03.2024 Journal1 Vol. 54; No. 03; March 2024; Consumer Attitudes; Unibic Cookies; Status Consumption; Fashion Brands; Sustainability in Post-Covid Era; e WOM; Brand Image; Online Travel Shoppers; UTAUT2 Model; Electronic Shopping
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 15.04.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM544 16.04.2024 Journal1 Vol. 54; No. 04; April 2024; Bibliometric & Thematic Analysis of Indian Journal of Marketing; Social Corporate Disparage; Indigent Corporate Philanthropy; Consumer Recognition; Consumer Disenchantment; Role of Gender; Marketing Intensity; Firm Performance; Quantile Regression; Cause-Related Marketing; Consumer Empowerment
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 15.05.2024 Associated Management Consultants 658.8 IJM RCA-JOU-IM545 23.05.2024 Journal1 Vol. 54; No. 05; May 2024; Gartner's Eight Building Blocks; Customer Relationship Management; Product Return Behavior; E-Commerce; Social Media Influencers; Restaurant Industry; Stimulus Factors; Impulse Buying; Stimulus-Organism-Response Framework
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 13.07.2024 Associated Management Consultants 658.8 IJM 54(6) RCA-JOU-IM546 01.07.2024 Journal1 Vol. 54; No. 06; June 2024; Cognitive Depletion; Mobile Payments; Motor Insurance; eWOM; Social Networking Sites; Purchase Intention
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 12.07.2024 Associated Management Consultants 658.8 IJM 54 (7) RCA-JOU-IM547 13.07.2024 Journal1 Vol. 54; No. 07; July 2024; Brick and Mortar Retailers'; Mobile Payment System; Agritourism; Sustainability Culture; Digital Audience; Digital Engagement; Customer Retention; Indian Insurance
        Rosary College of Arts & Commerce, Navelim. Rosary College of Arts & Commerce, Navelim. Journal Display Rack 14.08.2024 Associated Management Consultants 658.8 IJM 54(8) RCA-JOU-IM548 19.08.2024 Journal1 Vol. 54; No. 08; August 2024; Trade Show Marketing; Customer Engagement; Q-Commerce; Customer Satisfaction; Firm; Purchase Intention; Green Cosmetics

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