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Brand Management: The Indian Context (Record no. 801938)

MARC details
000 -LEADER
fixed length control field	00364nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	221130s2015 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788125914273
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	65838771
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Moorthi, Y. L. R.
9 (RLIN)	1231560
245 ## - TITLE STATEMENT
Title	Brand Management: The Indian Context
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Noida
Name of publisher, distributor, etc.	Vikas Publishing house Pvt.Ltd
Date of publication, distribution, etc.	2015
300 ## - PHYSICAL DESCRIPTION
Extent	171p

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