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Managing Indian Brands : Marketing Concepts Strategies (Record no. 801575)

MARC details
000 -LEADER
fixed length control field	00383nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	221130s2013 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9788125913085
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.838407
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kumar, S. Ramesh
9 (RLIN)	1231197
245 ## - TITLE STATEMENT
Title	Managing Indian Brands : Marketing Concepts Strategies
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Noida
Name of publisher, distributor, etc.	Vikas Publishing house Pvt.Ltd
Date of publication, distribution, etc.	2013
300 ## - PHYSICAL DESCRIPTION
Extent	356p

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