Brand Advertising and Marketing (Record no. 644036)

MARC details
000 -LEADER
fixed length control field 00958nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788193659298
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1/SHA/Bra
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Shankar, Ravi
245 ## - TITLE STATEMENT
Title Brand Advertising and Marketing
Sub Title A modern approach
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Jaipur;
Name of publisher Corner Stone Pess
Year of publication 2018
300 ## - PHYSICAL DESCRIPTION
Number of Pages 229 p;
Other physical details HB;
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Brand Advertising and Marketing,marketing management,concepts of marketing,marketing objectives,importance of marketing managements,market organisations,relevance of marketing,trade and marketing,international marketing,advantage of packaging product and consumer protection,brand marketing and consumer behaviour,global product marketing,marketing and sale management,how to increase your market,public dealing and market,e marketing,marketing through internet,product pricing and market,advertising and marketing,consumer product and branding
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Copy number Price effective from Koha item type
        Commerce - Advertising The C.E.S. College of Arts and Commerce The C.E.S. College of Arts and Commerce Advertising 28.08.2018 Shubham Book Distributor: Jaipur 1356.00 659.1/SHA/Bra 0008032 01 28.08.2018 Books

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